Our Creative Partner was on the Third Sector Podcast

Our Creative Partner, Rick Dodds, sat down with Lucinda Rouse and Alina Martin for the Third Sector Podcast episode all about co-creation, alongside diversity, equity, and inclusion specialist Natalia-Nana Lester-Bush.

The episode touches on why the sector needs to better involve the communities that they campaign for and how to create campaigns that authentically represent diverse perspectives. We got to spotlight our campaigns for Tearfund and WaterAid, co-created with communities in Burundi and Malawi respectively, and highlight how integrating a range of perspectives and voices will lead to more engaging and interesting storytelling.

So, if you’re looking to build a campaign that uses co-creation to tell your story in a genuine and authentic way, then contact newbusiness@dontpaniclondon.com and let’s have a chat.