Cashing In With Creativity - One Year On

Did somebody say three in a row? Our festive team-up with Shelter has become the most successful Christmas combo since pig met blanket, with a hat-trick of award-winning campaigns now under our Santa-like belts. That’s why we returned to this year’s Third Sector Fundraising Summit with another talk: “Cashing in with Creativity: One Year On”.

Our Client and Commercial Partner, Jane Marshall, took to the mic alongside Shelter’s Claire Whitney to discuss how we used insights from our previous two campaigns to make our third the most successful of all. We’ll have you know it earnt more press and PR than ever before, while attracting corporate partners in the process.

Those in attendance even got a sneak peek behind the curtain at the strategies shaping our upcoming fourth campaign - but if you want to get your eyes on those, you’ll just have to wait until Christmas like everyone else! Rest assured, number four is coming, and we’re looking to make it the biggest and best yet…